The Reading Partnership Website
Web Design, Copywriting
Learning about The Reading Partnership and the literacy-boosting programs that they run in their community left us feeling inspired and excited to work with them. When it came to designing their new website, we wanted to convey the same impression of colourful enthusiasm that they left us with. Their programs were starting to get a lot of attention, and we wanted their site to be a fun and educational experience for the user, just like their literacy programs are.
We focused on bringing their website in line with their branding, streamlining the copy and design to be consistent and accessible. The entire site was redesigned to look cheerful and inviting, and to clearly highlight their mission statement in bright, playful colours. We took them from A to C, working with their existing branding and elevating it to attract the attention of donors and volunteers.
Working with The Reading Partnership was an opportunity for us to leave a positive imprint by helping them to achieve their goal of improving literacy in their community.